Introducing the FlavorGod Original BBQ Rub, a culinary masterpiece that will take your grilling and smoking adventures to a whole new level of flavor! Our expertly crafted blend boasts a delightful balance of sweetness and smokiness that will leave you craving more. It's the perfect companion for chicken, seafood, pork, and beef, enhancing their natural flavors with a tantalizing twist. But we didn't stop there! It's the magic to veggies and potatoes, transforming them into sensational side dishes that will have everyone asking for the recipe. The secret behind our rub's uniqueness? While traditional store-bought options rely heavily on brown sugar, we've taken a bold and deliciously different approach. We introduced a touch of coconut sugar to the mix. This exotic addition brings a subtle, earthy sweetness that harmonizes flawlessly with your barbecue or smoking sessions.